Our Story

 

Element Picks Beginnings

 

Element Picks was started with just one goal in mind - to make a pick as unique as you. It wasn’t always easy, though... in fact, if I’m being honest, it was one of the hardest things I’ve ever done. But 1 year and thousands of happy customers later, I’ve realized that it was all worth it.

Let me backup a little. Before all of this, Element Picks was just a vision I had. It came to fruition while I was thinking about my guitar, wondering what to add to my music wardrobe. I already had a great guitar, a nice strap and an awesome stand. I thought about picks, and why it seemed like the only pick I could ever find were those cheaply-made plastic picks that everyone seems to lose. “Hmm… that's strange”, I thought. “They make high-end capos, cases and straps - why not picks? Surely every guitarist should own at least one nice pick.” It intrigued me, and I got to researching.

After hours of research and unleashing my inner-caveman, I realized that there was a high demand for these kinds of picks, but hardly anybody selling them. Not only that, but the picks so commonly sold consist mostly of polymer, a type of plastic that has dire effects on our environment. All those lost picks weren’t only adding up to frustration - they were also contributing to a dirtier planet.

It was at that moment that it hit me, and I had one of those “ah-ha” moments that you always hear about on Shark Tank. I could solve two problems at once by making an environmentally sustainable pick that also captures the uniqueness of the soul in every piece. And so, Element Picks was born.

If you want to follow us, check out our social media channels below - we’re always posting about new and upcoming projects. Consider joining our email newsletter as well, where you’ll get tips and tricks about all-things-music. That’s all for now - keep on rockin'.

- Gregory Franz, Founder of Element Picks